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Waterwise is the leading independent voice in the UK for using water wisely, for the benefit of people and the planet. Our vision is that water is used wisely every day, everywhere, by everyone. We are the UK’s conscience on water efficiency, on behalf of people and the planet, and are experts in water efficiency policy, regulation, research, behaviour and campaigns. Waterwise is a people-led organisation which prioritises the wellbeing of its staff.

What is water efficiency?
At Waterwise we define water efficiency as using water wisely by minimising wastage and making sure the water we do use goes further.

A lot of things come across my desk at the UN, but the Waterwise-BSI report Thirst for Change is the best I've seen in 10 years for explaining to a non-technical audience about water scarcity and what we need to do about it - whilst also containing an impactful level of detail. I run UN-Habitat’s work on wastewater and during my 30 years with the UN have worked on water demand management and pollution abatement around the world. I couldn’t agree with you more on the fact that the water crisis is not central enough to the climate crisis. Many congratulations on such a fantastic report!

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