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Value water, value life, on World Water Day

21 March 2012

March 22 is World Water Day. Waterwise has teamed up with UK water companies, Hippo the Watersaver, and Save-a-Flush to encourage people in the UK to reflect on the value of their tap water and make a difference to those abroad who lack access to clean water

Parts of England are currently suffering from the worst drought in several decades. But at the same time, one third of the water that we use in our homes is literallyflushed down the toilet every day – what a waste!

Fortunately, according to a 2010 survey carried out by the Consumer Council for Water, 76% of us are taking action to reduce our water consumption. However, more can be done, especially around toilet flushing. Some toilets in the UK still use 13 litres per flush.Worldwide there are 783 million people who live without access to safe water.

Preventable diseases caused by dirty water and poor sanitation are the biggest killer of children in Africa, and illness and hours spent collecting water from distant sources keep children out of school and prevent adults from earning a living.This World Water Day, when you request a free cistern displacement device toreduce the amount of drinkable water flushed down your toilet, a donation will bemade by your water company to WaterAid to support their ongoing efforts to transform lives by improving access to safe water, hygiene and sanitation in theworld's poorest communities.

Click here to request a free cistern displacement device before 4th April. For every device requested, this campaign will make a donation to WaterAid. These donations can really make a difference, as for every £15 donated,WaterAid can supply a lasting supply of clean water and sanitation.*

Not only will your actions help abroad, a cistern displacement device will save a family of four 20 litres every day – that’s twice the amount of water the average person in the developing world uses every day for drinking, washing and cooking.

This World Water Day, save litres of water at home and support WaterAid’s work to bring clean water, sanitation and hygiene education to the world’s poorest communities.

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